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[southeast business] established the first trade association brand guidance Station
Time: 2017-10-12 Click: 1282
   The day before, Ningbo Pharmaceutical Industry Association brand guidance station was set up, this is the first in the Haishu district industry categories for special service object, industry association as the starting point of brand guidance station.
   After the administrative division adjustment, we found in the daily research, pharmaceutical sales and pharmaceutical production in our region second industry and third industry proportion increased. However, with the development of the industry, the awareness of the intellectual property protection of pharmaceutical manufacturers is not strong, and the brand development of the pharmaceutical retail industry lags behind, which has seriously restricted the industry to become bigger and stronger." Haishu Market Supervision Bureau relevant responsible person said, to this end, the special law enforcement officers visited the propaganda and Research on the part of pharmaceutical retail and manufacturing enterprises, and gradually formed the establishment of the industry association as a platform, a new mechanism of brand enterprises, helping the departments involved in the association".
   That is, the establishment of departments, industry associations and enterprises in the brand building work on the interaction and mutual promotion mechanism, efforts to guide enterprises in brand building, business philosophy, management style transformation." The person in charge said that the same industry, there are many similarities, is more conducive to the discovery of common, common advantages and disadvantages. Moreover, in the guidance of brand work, not only more single and professional, but more importantly, for overall consideration, coordinated development and common promotion.
   So, how about the reaction of the enterprise?
   Ningbo JIAYE hall agricultural science and technology limited company is a professional production and processing of Zhang Shui Zhen fritillary no curing modern Chinese herbal medicine enterprise. The company's general manager Cui Junda said, "Zhang Cun zhe Bei" platform to expand the geographical indications through the brand influence guidance station, cooperation projects to promote the cultivation of Fritillaria thunbergii, good medicine processing, to provide help for the transformation of enterprises to upgrade the top-level design. The general manager of Ningbo Tianheng Pharmaceutical Co., Huang Daofei bluntly: "the establishment of brand guidance station will help the company" brand medical ", will better promote the development of the company trademark in the pharmaceutical field."
   In recent years, the Haishu District Market Supervision Bureau has actively established brand guidance stations, and promoted the effective combination of brand economic development and local economic development. Up to now, the region has a total of 14 brand guidance stations, of which 13 families in the town (township), street chamber of commerce brand guidance station. "The next phase of research, industry characteristics and the current situation of brand brand guidance station will provide the industry, brand training, outreach and coordination, trademark registration, trademark rights and other brands, create personalized help, guidance for the enterprise, promote the whole industry self-discipline, upgrade." The person in charge said so. Correspondent Ruan Ye
 
 
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